BRAND STYLE GUIDE
Visual Identity System
This page documents the brand’s visual language — colors, typography, and UI components. Reference it when building any page on the site.
PALETTE
Color Palette
PRIMARY COLORS
PRIMARY 1
Forest Green
#2D6A4F
PRIMARY 2
Deep Evergreen
#1B4332
SECONDARY COLORS
SECONDARY 1
Warm Gold
#D4A853
SECONDARY 2
Warm Cream
#F7F3ED
TYPOGRAPHY
Light Background
Heading One — Display
Heading Two — Editorial
Heading Three — Section
Heading Four — Eyebrow
Body paragraph. Save this entire module as the “Text — Light Background” preset to capture all heading and paragraph styles in one shot. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
TYPOGRAPHY
Dark Background
Heading One — Display
Heading Two — Editorial
Heading Three — Section
Heading Four — Eyebrow
Body paragraph. Save this entire module as the “Text — Dark Background” preset to capture all heading and paragraph styles in one shot. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
COMPONENTS
Buttons
ON LIGHT BACKGROUND
PRIMARY
SECONDARY
OUTLINE
ON DARK BACKGROUND
PRIMARY
SECONDARY
OUTLINE